Working directly with brand owners as well as in partnership with creative agencies, we have had the pleasure to collaborate with some of the most interesting and visionary people in the industry.
adiadz is a communication hub for advertising, translation and media buying agencies, spanning the workflow from brief to distribution. It helps to manage the brand’s advertising worldwide, ensuring complete brand consistency and copyright compliance. Adiadz.com uses available resources in the most efficient way, maximising the return on the capital invested in them. According to the client, the total annual cost savings linked to adiadz.com are in excess of €2 million.
Case StudyWhen designing the hub, we closely followed client’s instructions to make it as straightforward as possible. No professional jargon, no elaborate interface. The eBay Brand Centre is simple and to-the-point. It educates through a set of guidelines, provides access to the core brand identity materials, stationery templates and advertising assets. The Brand Centre is used by the eBay brand team as well as their creative and media partners from 12 European markets.
The Brand Centre ensures the global compliance of the InterContinental Hotels and Resorts brand across 150 properties in 65 countries. The hub features an extensive asset library, dynamic brand guidelines, and a widely popular project planner, crucial for the coordination of global initiatives.
The system helps InterContinental to maintain the highest level of brand standards around the world, through expansive guidelines, inspiring education and meticulous planning.
Case StudyNot all Brand Centres are efficiency-enhancing cloud applications developed for internal use. The Swisscom hub, for instance, is largely accessible to the general public. A powerful marketing tool, it brings the brand story to its ultimate consumers. By openly featuring the latest news and the corporate blog as well as promotional imagery and brand guidelines - the facets of branding usually restricted to in-house use. Swisscom conveys the image of friendly honesty, inviting the customers to take part in writing its history.
The Brand Centre has evolved into a platform where Vodafone marketeers, their media partners and suppliers come together. It is a library, a club and a work space, a worldwide virtual office open around the clock.
In use since 2001, the Vodafone Brand Centre manages the group’s global marketing endeavours, allowing over 6,000 users to move more than 4 terabytes of data annually and save the company over €25 million a year.
Case StudyFollowing our lengthy collaboration with Ford UK, we were invited to work with Ford of Europe, whose Brand Centre went live in March 2011. The Ford hubs take care of the whole marketing supply chain of the automotive giant. In addition to its basic functionality, the systems allow UK dealers to create and publish customised marketing collateral, from gift vouchers to press ads to podium materials, on the fly. Users from continental Europe increase budget visibility with a fully-featured campaign planning tool.
Fully managed by its users, salomonbrandcenter.com brings together a network of 29 local micro sites supported in 7 languages. It provides the Salomon brand team with complete control over user and asset activity.
The system is highly popular with the brand’s photographers, who upload freshly-shot pictures directly on the slopes. To make the process as user-friendly as possible, the Brand Centre allows bulk uploading and editing of the files, as well as associated keywords and meta-data, and instantly promotes them on the home page.
Designed in collaboration with the Network Rail brand team and their brand guardians, The Partners, this Brand Centre provides controlled access to a range of high-resolution design and photographic materials as well as detailed brand guidance illustrated by best practice.
Additional tangible cost savings are provided by the Adgistics’ proprietary software that enables users to swiftly create customised brand materials. Just visit any of the 18 main train stations in the UK and check out the posters created by the station staff on the fly.
Case Study
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Get in touchWhen it comes to growing brands, England and Australia are very much on the same team. Would you like to know more?
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"It’s pure magic!" Adgistics helps managing the Cirque du Soleil brand.
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Any company, any language - Adgistics Brand Centres are reliable and easy to use.
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At the helm of the industry since 1948, Honda understands good technology.
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Collaborations with creative agencies are mutually beneficial. The Partners have been our partners on several national and international projects. Would you like to know more?
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Helping Procter & Gamble make the world a softer place. Would you like to know more?.
Get in touchWould you like to know how we kept Goodyear Dunlop on track in dozen languages?
Get in touchAdgistics grows brands in various verticals, from finance to entertainment.
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Would you like to know how a Brand Centre could increase global brand compliance from 60% to 90%?
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We work closely with our colleagues in creative agencies either as vendors or as partners. Would you like to know more?
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Over a dozen of our clients are on the global top 100 brands list.
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GSK keeps people healthy. Adgistics keeps brands healthy. Would you like to know more?
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Pioneers of the industry, we have been optimising global marketing for visionaries since 1999. Would you like to know more?
Get in touchFrom photoshoot to GQ in 10 minutes? Technology is the key.
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Great ideas are key. Great technology helps them blossom. Would you like to know more?
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