Why a DAM system should be on your brand's roadmap for 2016


As we move into another year, companies must continually explore new ways to manage their brand in an effective way. A DAM system provides the opportunity for brands to grow and manage their assets in a centralised location. An intuitive system allows brand managers to organise, store and distribute brand materials easily. A secure and central location makes assets accessible globally to ensure brand consistency. Any new campaigns or promotions can be instantly downloaded for use locally meaning there is no delay in communication.

In order to plan and manage tasks for the year ahead, activity task management can be utilised. Accurate completion of a project is facilitated through a simple dashboard and notification system.

Continually a subject for conversation within companies is the value of a brand and how this impacts on revenue as a whole. A DAM system can create value for a brand by providing the tools to create cost efficiencies. Maximising internal resource by utilising such elements like artwork automation allows for quick and easy marketing communications to be created. This saves time and money, allowing designers to focus their efforts on creativity and other work.

View our Prezi and enable full screen to see why a DAM system should be on your brand's roadmap for 2016!